
Viktor Eliasson
CEO & Sales
New white paper: Software defines premium — the 7 Pillars
Diadrom started out in 1999 and has done one thing ever since: made complex, software-defined machines tell you what's wrong with them. First boats, then trucks and cars, now defence platforms.
History
Founded in Gothenburg as Newmad Technologies — research and consulting on next-generation mobile IT terminals, building telematics and connected products around Volvo Penta's marine engines.
Rebranded to Diadrom and made diagnostics — begun on Volvo Penta's engines in 1999 — the company's single discipline.
Listed under the ticker DIAH. Today traded on Nordic Growth Market, NGM Nordic SME.
First defence programme enters service. Diagnostics discipline meets platforms with decades-long service lives.
Diadrom diagnostics running in serial-production vehicles — today more than 250,000 of them.
Viktor Eliasson becomes CEO, intensifying the focus on the product business.
Diagnostics software and expert services for automotive, defence, security, industrial and public-transport platforms where systems cannot fail.

Gothenburg, Sweden
Första Långgatan 17, a short walk from the harbour. 100% Swedish-owned and independent, with customers worldwide.
Core values
Sincere rather than serious. Personal rather than formal. Humorous rather than boring. The values below aren't wall decoration — they're how engagements run.
The social techie — that's who we hire, and who our customers meet.
The 'getting things done' attitude our customers keep mentioning. We care about the outcome, not the hours.
One specialist, a complete team, or a bounded delivery — the engagement adapts to your programme, not the other way around.
Earned over 27 years in programmes where failure is not an option — and kept by saying no when something won't work.
Our people
Diagnostics is a people business — the software is only as good as the engineers behind it. In their own words, unedited:
“I feel appreciated as an employee, and trusted by Diadrom when I'm out on assignment. It really feels like you belong at Diadrom — I feel involved and up to speed on group meetings, traditions and conferences. At Diadrom you truly feel at home.”
“Even though I spend most of my time on the assignment, there's a togetherness at Diadrom — we find things to do together outside the assignment work: conference trips, team activities, parties and after-works. If you find something interesting, or good colleagues, on an assignment you can get stuck for a while. Which is what happened on my latest one.”

“I really think Diadrom is open to letting people grow in the direction they want. I'm proof of that: I showed an early interest in project management, and the company gave me the opportunity to do exactly that. Diadrom has genuinely furthered my career, and I keep growing in my work.”
“The thing I admire the most about Diadrom is their work culture, which is not only diverse but super inclusive. One never feels stuck and will always have the sense of freedom to grow professionally at their own pace. … And it goes without saying, how much I appreciate being welcomed here, rejoining after several years.”
Leadership

Viktor Eliasson
CEO & Sales

Magnus Larsson
COO & People
Certified & connected
ISO certifications held by Diadrom Holding AB. Memberships held by Diadrom Systems AB (org.nr 556603-4426).
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